Beyond Barcodes: The Evolution of Anti-Counterfeit Measures

Evolution of Anti-counterfeit Technology

Gone were the days when raw vanilla barcodes were used to serialize SKUs and their batches. Watermarks, holograms, and security threads are effective, but only to an extent. Let’s delve into the evolution of Anti-counterfeit measures of the Modern Day.

The Cracks in the Armor: Limitations of Conventional Counterfeit Prevention 

Traditional counterfeit detection methods are imperfect, like holograms, security threads, and watermarks. Counterfeiters’ technology and strategies for copying security features are constantly improving. 

Watermarks and holograms have become less dependable due to digital printing and image manipulation software developments. These technologies vary in complexity. Some counterfeiters may be capable of replicating simpler versions. 

Further, the usefulness of these security mechanisms depends on humans accurately recognizing them. Consumers may only sometimes check for or correctly identify security mechanisms, allowing counterfeit issues to be noticed.

Moreover, conventional Anti-Counterfeit technologies are mainly concerned with visual inspection. They are only successful when an object’s authenticity can be proved visually. They do not defend against digital manipulation or chemical modification.

Additionally, technological advancements have led to developing more sophisticated security solutions, namely SCoT and ScAI. They offer superior anti-counterfeit security. 

SCoT provides 2D barcodes with randomized signatures, offering 17 billion times more security, protection against insider theft, and auto-generation to prevent re-creation. It can be serialized and secured at different levels and is easily verifiable. 

ScAI offers invisible security with unique embedded fingerprints for each unit or batch, compatible with various printing methods and easily verifiable with smartphones and industrial scanners. 

These modern technologies provide enhanced security and versatility in protecting high-value products during high-volume production processes, surpassing conventional measures in effectiveness and adaptability.


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